Why is Big Data relevant in real estate?

Saranga Pagadala
2 min readNov 5, 2022

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Big data refers to extremely large datasets that may be difficult or impossible to process using traditional methods. Big data sets often come from science, business, and government fields and can contain various data types, including text, images, audio, and video. Analyzing big data can help organizations gain insights into trends and patterns that would otherwise be hidden in smaller data sets. A few key features make up big data: volume, velocity, and variety. Volume refers to the sheer size of the data set. Velocity refers to the rate at which new data is generated. Variety refers to the different types of data included in the set. Big data sets can be difficult to work with because they are so large and complex. Traditional data analysis methods may not be able to handle big data sets effectively. This is where big data analytics comes in.

Big data analytics can be used for various purposes, such as fraud detection, market research, social media monitoring, and so on, by processing large and complex datasets to find hidden patterns, correlations, and insights. When working with big data, it’s important to have the right tools and technologies in place. Big data analytics requires powerful computers and sophisticated software. It also requires skilled professionals who know how to use these tools effectively. When it comes to big data, size matters, but it’s not the only thing that matters. Big data sets can be complex, varied, and fast-moving. That’s why you need the right tools and technologies to make sense of it all.

With the right approach, big data can be a powerful tool for business insights and decision-making. There are many different ways to collect and store big data. Organizations can choose from various data storage solutions, depending on their needs. Some common methods of storing big data include traditional databases, NoSQL databases, and Hadoop Distributed File Systems (HDFS), and there are even commercial tools such as IBM Watson Analytics for larger processes. Once you have your big data stored, you need to be able to analyze it effectively. Big data analytics tools can help you make sense of large and complex datasets.

When choosing a big data analytics tool, it’s important to consider your specific needs. You also must ensure that your chosen tool is compatible with your data storage solution. Nowadays, we see how many industries use big data to better tailor their products to consumers. While eCommerce and artificial intelligence are big data pioneers, trends suggest that real estate is the next opportunity.

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